Living Your Values

November 19, 2008

I’ve been a fan of Seth Godin’s blog for a long time. He speaks wisely and well.

But the point of this post is about living your values. Walking the Walk, and well as Talking the Talk.

I was fortunate to be involved in a (still closed) social network in support of Seth’s latest book “Tribes: We Need You to Lead Us” and there was, as you might expect, a local Bay Area group. We met at Apple’s HQ in Cupertino and chatted, ate pizza, chatted more. During the meeting the organizer said ‘I have a call from someone who can’t make it’.

Seth not only knew that this group was meeting (out of 5,000 participants in the network) but took the trouble to make sure he had the host’s number and called to congratulate and encourage us.

THAT is what living the values you espouse is all about.

Now, what does that mean for you? What will you DO differently?


Your mother is watching you…….

November 5, 2008

I’m a great fan of Seth Godin’s blog. I like his analysis and feel very comfortable with most – but not all – of his marketing approaches.

He recently posted a very good way for ALL of us to think about our actions whether marketing or not. You can read the article here:

Act like your mum is watching you

Now if only we could get drivers to adhere to this principle too!